Go Spike

Seyram Atubra

Research and Insight Director 

Seyram brings a wealth of expertise to her role. As well as having 11 years experience working in research and insight, Seyram is at home working in the sports industry as she is currently the Head of Insight at British Gymnastics. She is responsible for creating an insight strategy which influences key decision making and product development at the sport which has had success at the highest level in recent times. 

An impressive CV also highlights her knowledge as Seyram holds an MSc in Business & Management and a Bachelors Degree in Physical Education & Sports Science, in addition to many professional certificates in product management and social research. 

While Seyram's approach is analytical and logical, at the heart of her success is her ability to see the bigger picture. She combines different information and her natural problem-solving instinct to serve the overall goal of improving performance. She is willing to challenge establish working practices and ways of thinking, and hopes that by seeing things from an objective viewpoint she can help Volleyball England deliver its targets.